MINOT, ND — Programmer Broadcasting’s Adult Contemporary outlet KWGO-FM drops the format and relaunches with a new Country format. The switch puts KWGO competing head on with Clear Channel’s Minot Country powerhouse KYYX-FM.
KWGO pointed out via social media their difference with the competition via this statement: “After much thought and careful consideration, we decided it was time to do what was best for our community and provide Minot residents with what they had been asking for – a Local FM Country station, with local content and local announcers. Country is the most popular music format in the U-S. We hope you will give the new music a chance. You may find that New country isn’t your Grandma’s Country!”